Sunday, 30 October 2011

weekend 'mugging' !!

i recently got a promotion for a free mug from shutterfly, and being the mug'o'maniac that i am, couldnt help jumping on the chance... !

instead of choosing something from my collection of routine photos (the vast majority in my archives seem to  be flowers, trees and seashores for whatever reason) , i decided to go a little off the beaten track... since am crazy about almost all things vintage, i chose to use vintage ads of beverages from old magazines... i chose pictures of ads of bournvita, ovaltine, and a brooke bond french roast coffee... i did a little cropping and adjusting of the photos, uploaded them and ordered them to be printed on my free mug (for which shipping has to be paid, of course)...

the bournvita and ovaltine ads come from the tamil magazine 'ananda vikatan', dating somewhere between 1948-1952... and the coffee ad seems to be comparatively a bit more 'recent', dating somewhere around 1961-62, from 'kumudam'...

interesting to see that there is a hyphen between the 'bourn' and the 'vita' :)

both the bournvita and ovaltine brands survive to this day... (as do the tamil magazines vikatan and kumudam, though their substance and form today have undergone vast changes... )

i am not sure sure of the french coffee though, if brooke bond still retains the brand in any country...

the earlier post shows a little sneak peek of the mug from shutterfly (and for which i am unabashedly hoping for another promo in return :) ) , and i'll hopefully post more pics of how it has turned out once i lay my hands on it...

the pics below are of how it looks up close...




2 comments:

  1. bournvita name may have some relevance to its place of origin.

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    Replies
    1. am sure its more than 'may' :) it was quite obviously named after the village, as was, i think, cadbury's dark chocolate called bournville. only that i've never been much of a fan of dark chocolate...

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